Rated 4.81/5 by 2,350+ verified buyers
"I watched a video about what's actually in most vitamin D supplements and honestly felt sick. I'd been taking Ostelin every morning for four years without ever reading the back of the bottle. Switched to FRAME the same week. It's plant based, the ingredients are transparent, and I actually know what I'm putting in my body now. Should have looked into this years ago."
"I'm not someone who usually falls for supplement marketing. But when I found out my daily vitamin D was made from sheep's wool wax processed in massive factories, I started digging. FRAME was the only brand I found that uses organic lichen-based D3 and includes K2. Three months in, my blood test showed D levels at 92. The fact that it's third party tested sealed it for me."
"My sister sent me a video about pesticide grade ingredients in vitamin D supplements. I thought it was an exaggeration until I actually Googled lanolin processing. Ordered FRAME that night. The softgel is tiny, easy to swallow, and I love that it's dissolved in coconut oil instead of soybean oil. Clean ingredients shouldn't be this hard to find, but here we are."
"I've been taking vitamin D for years because my GP told me to. Never once did he mention that most brands extract it from wool grease or that I should be taking K2 alongside it. Found FRAME through a video online and everything just made sense. Organic, Italian K2, coconut oil carrier. It's what I assumed I was already getting. Turns out I wasn't."
"I'm very particular about what I put in my body. Organic food, clean skincare, filtered water. Then I realised my vitamin D supplement, the one thing I take every single day, was made from industrial ingredients. The irony. FRAME is the first vitamin D I've found that matches the standard I hold everything else to. Plant-based, no fillers, proper dose. Finally."
Rated 4.81/5 by 2,350+ verified buyers
"I showed my husband the video about sheep's wool wax in vitamin D. He didn't believe me. Then he checked his Blackmores bottle and went quiet. We both switched to FRAME the next day. Two months in and we both feel more energised, especially in the mornings. The 10,000 IU dose is what made the difference; our old ones were only 1,000."
"FRAME is the first clean option I've found that actually matches what the best international brands offer organic D3, proper K2 as MK-7, coconut oil, no rubbish fillers. And the shipping to New Zealand is really fast."
"Honestly, the thing that convinced me wasn't the organic angle, it was the K2. I had no idea most vitamin D formulas leave it out completely. My naturopath has been telling me for years to take both together but everything she recommended was $60+. FRAME's prices is fair. I've recommended it to my whole walking group."
"I'm a label reader. Always have been. When I found out that the lanolin in conventional vitamin D shares a supply chain with pesticide manufacturing, that was it for me. I don't care if the final product is technically safe, I don't want my daily supplement starting its life in the same factory as agricultural chemicals. FRAME is plant based, clean, simple. That's all I needed to know."
"Switched from a supermarket vitamin D to FRAME about ten weeks ago. The biggest surprise wasn't the energy boost, it was how much better I sleep. My GP thinks it's the higher dose working properly because of the K2 and the coconut oil absorption. Whatever it is, I'm not going back to the cheap stuff. Sometimes you get what you pay for."
